The Rugby World Cup starts in a couple of weeks.
Is it too early yet to be totally freaking over the All Blacks hype machine dominating everything?
Every other damn commercial or promotion has the All Blacks in it in some way, usually in soft focus slow-motion.
It's just a game people.
3 comments:
When you are the world favourites people are going to bank on you, over-bank even. Put past the hole.
Why doesn't someone show some commercial insight instead?
It's not too early at all. There's been an enormous clock down the bottom of Queen Street counting down the number of SECONDS to the World Cup, and it's been there at least since the summer.
An interesting alliance of commercial exploitation, tubtumping chauvanism and anal retentiveness.
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